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How to Create Your Client Retention Plan for COVID-19 Success

We have all read The Statistic. The one that quotes that it costs between five and ten times more to get a new client than it does to retain a current one. That is still true. Here is an example: [...]

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Your Mid-Year Business Review

We just did a “second set of eyes” check up for a small business in our area. This made me think that, since we are at the half way mark of the year, this would be a good time to discuss our [...]

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More Effective Electronic Mail

It’s been a long time since electronic mail (email) was created, and only a slightly shorter time that electronic mail marketing began. And just a slightly SHORTER time before people started [...]

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Just Joined the Apple Army – But Not by Choice

I just joined the APPLE ARMY of product usage. It had to happen eventually, I guess. Their products are so … NOW and HIP and COOL and all sorts of other words that whichever generation that [...]