AUTHOR’S NOTE: To go along with this blog about Basic Marketing Tools, here is a video Sharyn and I did entitled “10 WOW Things You Can Do to Market Your Business.” “What are [...]
We all have plenty of slang terms which get used quite often. Some of them you will want to use forever, but others become quite dated. Ann-Marie Alcántara is a millennial in her 20s and wrote an [...]
Over the last 18 months, Sharyn Yuloff and I have been on a long, interesting, fun, and enlightening journey to complete the changeover on our business which began 7 years ago. This journey has [...]
Last week I had the good fortune to attend a table top tradeshow that I was no part in organizing or exhibiting. It was the Hollywood Chamber of Commerce’s 28th annual expo and was held at the [...]
During The Small Business Breakthrough Bootcamp we sometimes teach a section called Generational Communication of Your Marketing Message. The short version of that is if you are selling to [...]
