How You Do One Thing is How You Do Everything. How Are You Showing Up?

  The first time the title of this blog was presented to me was when I played Little League baseball. We were ahead 11-2 in the bottom of the 5th (6 inning games) and my teammates were [...]

9 IMPORTANT FACTORS TO USE IN THE TIMING IN YOUR MARKETING EFFORTS

When you are a small business coach, your sales process is different than most businesses. You invest more of your time creating and developing relationships and the timing in your marketing [...]

The Sales Cycle: 10 Cautionary Tales to Improve Your Sales Process

I am a student of The Sales Cycle. I have listened to many seminars where purchasing agents were the speaker. They all say that when you are in the purchasing position, you may think that you are [...]

26 Ways to Repurpose Your Content and Increase Your Sales (includes a video)

  Creating content is one of the three best ways to build your business. It’s the only one of those three that takes the time you invest in it and can give you a 25-fold return on your [...]

11 Tips on Marketing for Your New Business – Part 2

In part one of this blog post, I (Hank) shared a story of how we had a really great idea for a new business that was going to support our core business and how after doing lots of due diligence, [...]